The Influence Of Self-concept And Brand Personality On Purchase Intentions Of Mobile Phone Users In Malaysia
This study investigated the influence of self-concept, brand personality and brand attitude on purchase intentions of...
UR THESIS
A Study on the Impact of the External Environments on Innovation and Competitiveness in the Pharmaceutical Industry of Selected Nations
This study presents a theoretical and empirical investigation on the impact of the external environments on innovation...
Corporate Disclosure Determinants and their Effect on Cost of Equity: An Application of Entropy Based Disclosure Measures
The effect of disclosure on the cost of equity capital has taken a considerable amount of discussion among many...
Effects Of Direct Tax Rates On Revenue And Economic Growth In Malaysia
The tax rate imposed for direct tax mainly both individuals and corporate sector in Malaysia do not generate higher...
Ethical Behavior of Medical Representatives — A Case Study of Pharmaceutical Industry in India
The recent unethical behavior of individuals like Mr. Bernard Madoff, former NASDAQ chairperson, Mr. Ramalingaraju,...
Examining Cross-buying Intentions Through Customer Trust In Malaysia’s Banking Sector
Service industries are generally typified by intense competition and Malaysia’s banking sector is no...
The Role of the Types of Organizational Culture in Innovation in Higher Education Institutions — A Study of Selected Libyan Public Universities
In recent years, innovation has become a very important element in organizations. The speed of innovation has...
Transformational Leadership, Job Satisfaction and the Effect of Organizational Culture in National Oil Corporation of Libya
This study investigated the relationship between transformational leadership, job satisfaction and e effect of...
The Effects of Organisational Commitment, Organisational Justice and Leadership Styles on Organisational Citizenship Behaviour in the Malaysian Banking Sector
In today’s highly competitive environment, organisations are constantly looking for new ways to maximise employees’...
An Application of Mahalanobis Distance in Estimating Value-At-Risk for Optimal Hedging Strategy of Bond and Sukuk Portfolios
The traditional models which are applied in the bond market in quantifying the VaR is not accurately assessing the...
The Influencing Factors Of Service Quality And Corporate Image On Students’ Loyalty: The Mediating Role Of Students’ Satisfaction
This study aims to examine and analyze the effect of service qualities, corporate image, student satisfaction and...
A Multiple Intelligence Based Instructional Module For Pre-School Children : Development and Validation
The purpose of this study is to provide phases in developing a multiple intelligence based instructional module for...
